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Globality: Competing with Everyone from Everywhere for Everything
Globality: Competing with Everyone from Everywhere for Everything
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List Price: $26.99  (€21.32)
Buy New: $13.00  (€10.27)
You Save: $13.99  (€11.05) (52%)
Buy New/Used from $12.00  (€9.48)

Avg. Customer Rating: 4.0 out of 5 stars(based on 8 reviews)
Sales Rank: 83860
Category: Book

Authors: Hal Sirkin, Jim Hemerling, Arindam Bhattacharya
Publisher: Business Plus
Studio: Business Plus
Manufacturer: Business Plus
Label: Business Plus
Languages: English (Original Language), English (Unknown), English (Published)
Media: Hardcover
Number Of Items: 1
Pages: 304
Shipping Weight (lbs): 1.1
Dimensions (in): 9.1 x 6.1 x 1.2

ISBN: 0446178292
Dewey Decimal Number: 382
EAN: 9780446178297
ASIN: 0446178292

Publication Date: June 11, 2008
Availability: Usually ships in 1-2 business days

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Editorial Reviews:

Product Description
Globalization is about Americans outsourcing product development and services to other countries. Globality is the next step, where rapidly developing economies from around the world are now competing with us head to head. The authors present a strong case that the economic climate in which we have lived is going to change in unprecedented ways.

"...their insights into the competitive battle in emerging markets are so keen." -William J. Holstein of The New York Times

"Many American chief executives, it turns out, are aiming at emerging markets...And they will find many insights into prevailing in those battles in this book." -William J. Holstein of The New York Times

"...for any corporate strategist pondering the challenges and opportunities of globalization, this book is an indispensable guide." -John Cummings of Business Finance

"While the global economy has been a hot topic for at least two decades, it is in constant need of updating ...GLOBALITY...does the job nicely." - BNET

"[This] vividly detailed tome describes the latest shift in globalization from a one-way street of Western domination to an increasingly competitive global playing field, where businesses from once-discounted nations are solidifying their standing." - CIO Insight

"Whatever the next New World Order turns out to be, the advice in GLOBALITY will come in useful, for multinationals and individual workers alike."-Business Pundit

"A smart discourse on how local companies in developing economies, such
as China, India and Brazil, are bucking tradition and going for broke on
their own terms..."-BNET

"This book is a must-read for leaders of companies in the developed world who want to get into the globality act and stay in it."- Cecil Johnson, McClatchy-Tribune News

"Get ready for a new wave of challengers, 'bursting their way onto the big stage.' So say the three authors of this smart analysis about the latest developments in global competition" - Andrea Sachs of TIME



Customer Reviews:   Read 3 more reviews...

3 out of 5 stars Into the next phase of globalization   November 7, 2008
Globality describes the next phase of globalization and gives advise for how businesses should deal with it. In the authors view the first phase of globalization was companies building factories overseas and outsourcing manufacturing and labor intensive work to low cost countries in the developing world. The "Globality" phase will see companies from both the developed countries and the developing countries competing as peers. There is no longer a lack of talent in the developing countries.

In this new global economy companies must deal with seven "struggles" according to the authors. They are: minding the cost gap; growing people; reaching deep into markets; pinpointing; thinking big, acting fast, going outside; innovating with ingenuity and embracing manyness. Each of these topics makes up a chapter and is elucidated with examples and anecdotes. While each struggle was explained by itself, they did not seem to hang together as a coherent whole.

The authors are consultants at the The Boston Consulting Group; they were clearly writing for clients or potential clients. The text offers several examples of companies which had embraced the particular idea under discussion and a description of how they had benefited from it.

Of course we don't see examples of companies which had tried these ideas and not had success from them. Nor do we see companies that were successful with different strategies. What else had the companies that they profile tried before they came to these ideas? We would have learned a lot more from seeing these different attempts and out comes. Structuring the book as a list of companies that had succeeded by using the authors ideas makes it seem like a long advertisement, not a book that was intended to study a topic, or report on a phenomena.

The advertising nature of the book aside, it was well written and offered and intelligent view of an important topic.



5 out of 5 stars Outstanding!   October 4, 2008
  1 out of 1 found this review helpful

this book is reviewing the development process of companies started in emerging countries until they become global. Initial competitive advantages as well as the acquisition of strategic features are described. This book is providing a flavour of the necessary ambition of the traditional western company in order to sustain upcoming market competition.


5 out of 5 stars Careful Documentation of What Companies Based in Emerging Markets Are Doing to Compete Everywhere   September 4, 2008
  7 out of 7 found this review helpful

Globality is an excellent book for corporate executives, business unit leaders, and entrepreneurs. If you are an investor or want to read about the culture of world business, this isn't going to be your cup of tea.

We are in the middle of the great business convergence, an event so epochal that it will be written about as one of the great turning points in world history over the next several hundred years. What's it all about? Simply, every organization will complete with virtually every other organization on the planet. In the process, the dominant companies of the 21st century will be built.

In Globality, Boston Consulting Group (BCG) partners Harold Sirkin, James Hemerling, and Arindam Bhattacharya take the view primarily from enterprises founded in China, India, Brazil, and Mexico to show how those with the fewest resources, least skills, but lowest costs, are building important global positions in major industries. I compared this writing to what BCG founder Bruce D. Henderson used to write in the 1960s about Japanese, Korean, and Taiwanese companies being poised to deflate profits for companies in the U.S. and Europe, and I was pleased to see that Globality is much more articulate, better defined, and easier to understand.

Although the book is very much about the evidence brought by the challengers, the information is presented neutrally in terms of describing opportunities available for anyone. In addition, there are specific suggestions for what well established companies in developed countries might do to best take advantage of these opportunities.

For me, the best parts were the case histories of companies in China and India that I don't know much about. You'll find many interesting stories.

In terms of analyzing the opportunities, the major themes are:

(1) Minding the Cost Gap

(2) Growing Human Capabilities

(3) Reaching Deeper into Markets

(4) Geographically Pinpointing Resources and Capabilities

(5) Thinking Big

(6) Acting Fast

(7) Getting Help from Outside

(8) Innovating the Business Model

(9) Embracing Global Diversity

(10) Being Prepared to Attack Everywhere and Be Attacked from Everywhere

The chapter titles in the book aren't quite this clear. You'll have to read the material to grasp the key concepts, but you'll get it.

I liked that the book has strategic, organizational, and tactical dimensions. If you want to get a quick look at the overall themes, head to page 239 to read the Nokia story and to page 249 to read the Emerson story.



5 out of 5 stars from globalization to globality - widening the perspective   July 29, 2008
  2 out of 2 found this review helpful

The authors of Globality have captured well what we are just now beginning to recognize in US corporations. For the last 20 years, globalization has symbolized the outpost approach American corporations have adopted to opening markets outside the US, while remaining stateside centric in our planning and execution. Globality is a sharp reminder that those markets are not just open, but thriving so well that American business must recognize the need to incorporate the issues, challenges, and opportunities into their strategic planning. Now is the time to put aside our pride, and learn the strategies and tactics that given our global neighbors a competitive edge. Most of all, we must recognize the risk of not doing so.


5 out of 5 stars Forging a Competitive Global Landscape   July 10, 2008
  2 out of 2 found this review helpful

This book is a must for anyone competing in the rapidly changing global environment. The authors provide story after story of current companies creating exceptional growth and value in some of the previously least expected places in the world. It is humbling to recognize how much business success is occuring using many nontraditional and diverse business strategies. There is so much to be learned from these companies and countries. The authors provide a vivid picture of why that learning is so needed if one expects to compete. The book does not leave the reader without suggesting ways companies can join the success.



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